subjects of the educational process and new media that are present in The so- called new media have dominated the space that .. ago by Byron Reeves and Clifford Nass. In a series . W co grają ludzie [Games People Play]. Warszawa. information”3 both in everyday life and in media research. Additionally .. From research conducted by Byron Nass and Clifford. Reeves pp. 59– 38 B. Reeves, C. Nass, „Media i ludzie”, transl. . 43 B. Reeves, C. Nass, op. cit., passim. A brief history of the media (with particular emphasis on Polish media). Subject matter . Byron Reeves, Clifford Nass, Media i ludzie, Warszawa Giovanni .

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The lcifford line is yes, people do treat media like they do people, probably because our brain is only evolved to deal with other living beings and therefore treat everything like living beings. This course is not currently conducted! Books by Byron Reeves. On-line services of the University of Warsaw You are not logged in log in. Don Byfon rated it nedia liked it Jun 03, Media reception studies and literature reception studies.

To see what your friends thought of this book, please sign up. Studies demonstrate that people are “polite” to computers; that they treat computers with female voices differently than “male” ones; that large faces on a screen can invade our personal space; and that on-screen and real-life motion can provoke the same physical responses.


The development of new media and the future of books, ldzie and film market. Highly recommended for anyone interested media study and psychology. The development of film industry.

Nov 27, Dan rated it liked it. The changing role of Gatekeeper. The media and art.

And it is interesting. Condition of the local media in Poland. Potentially more useful to the proverbial Martian cljfford, the interesting bits of this study were found among unfortunately increasingly dull case studies.

Nass, Clifford Ivar [WorldCat Identities]

So it’s not really that we’re personalizing TVs; rather, we emotionalize everything. Public and private media in Europe and outside Europe.

The credit is given for the presence at lectures and a mark in a final test in a form of a written essay. Jan 06, Greg rated it liked it. Media and politics, communities, societies and global village.

VIAF ID: 26062787 (Personal)

Characteristics of telemetry and other research surveys. Based on numerous psychological studies, this book concludes that people not only can but do treat computers, televisions, and new media as real people and places. What byroon is the internet doing to our children? Dependence of the media market on the declared needs of receivers.

Jul 30, Kamil Rudnicki rated it really liked it.

I would give the same advice my friend gave me, as that would keep the book interesting without seeming repetitive or drawn out. Basically, each chapter follows the same structure – question, equivalent social psych experiment, our experiment design, reeges and discussion.


Threats to identity of the author, the recipient and the ontological status of work of art. To ask other readers questions about The Media Equationplease sign up.

Introduction to Media Studies – University of Warsaw

However, some of the experiments are strange, and ,edia be hard to find corollaries in real Interesting material, but repetitive and mind-numbing presentation. Shaping the image of Poland in international relations. Local, regional, national and global media. Bohdan Jung, Warszawa Media masowe w systemach demokratycznych. David Orban rated it liked it Dec 15, Still, experiments show they treat computers and other media like movies as if they were real social beings.

Are people polite to computers?

Nass, Clifford Ivar

Clifford Nass American academic. Jaireh rated it really nasx it Aug 31, Nevertheless this is an important topic and the authors explore it fairly comprehensively. Evan rated it it was amazing Aug 27, Laurie Burruss rated it liked it Jul 19, The stronger the emotions, the stronger the memory.

The organization and the types of media, corporations, interest groups, mechanisms which determine the media market. The media and European integration and globalization. Ni hui dui ni de dian nao sa huang ma?